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Your go-to guide for spotting trending TikTok audio and using it to boost your next post before it peaks. “Wait […]

I still can’t quite believe it happened: I was in London, attending SXSW, sitting in rooms full of people I’d

Let’s be honest — growing on social media while working full-time (and still trying to rest and live life) is

For most of 2024, I was obsessed with the band Shinedown. I listened to their music every day, fell in

Ever scrolled through Instagram Reels and thought, “Wait, everyone’s using that same sound… and I can’t get enough of it!”

At Buffer, we don’t just write about social media — we study it. This living resource curates every original data

By Andy Crestodina We spend so much time creating content. But we spend so little time on email list growth.

Let’s start by busting a common misconception: You don’t need millions of followers or superstar status to make money on

As you might have guessed from the title of this article, I have something of an… obsession? with productivity tools.